Football tourism in the spotlight

Sports tourism is on the rise – and now it is in the programme for WFF 2017. With growing numbers of football fans with the resources to travel thousands of miles to support their team, the international travel trade is growing wise to this huge market. At WFF in Changsha, we will be looking in depth at how football clubs and football destinations around the world are packaging their product to satisfy the demands of their new jet-set fanbase.